People are using various social media sites for many different reasons. The main reason social media sites are so popular is because people are easily able to communicate with each other. What better way to communicate with current and potential customers than through your own insurance social media page. You probably already know the internet is a great place to market a business. And marketing on a social media site can be very effective if you create the right type of page that can get “liked”, followed and shared. If you currently have your own insurance website, consider putting a link to your social media page on your website. On your social media page, include a lot of information about your insurance agency. You may want to list the different agents you employ, offer financial advice and money saving tips, share presentations and offer testimonials and reviews of your company. When you create new marketing tools such as business cards, magnets and stationary, include your social media address on those items.
More and more people are using social media to assist in their buying decisions. They may communicate with others on social media to ask for advice on a certain service or product. If you have an insurance social media page that they can be referred to, this can help increase the chances of you getting a new customer.
If you are ready to use insurance social media to market your agency, get tips and ideas from Agency Tsunami. You can find them online.